TAG Heuer Ayrton Senna
TAG Heuer and Ayrton Senna are two names that have gone hand in hand since 1988. Both evoke speed, excellence and a tireless quest for perfection in the world of Formula 1. Decades after his death, the Brazilian driver continues to make his mark on the world of sport and watchmaking. His legacy lives on through brands such as TAG Heuer, which has captured his indomitable racing spirit.
The Spirit of Ayrton Senna: An Enduring Inspiration
Considered one of the greatest drivers in the history of Formula 1, Ayrton Senna stood out for his exceptional skill, unwavering determination and ability to push the boundaries of convention. With three world championships to his credit, he left an indelible mark on the history of motorsport.
The Ayrton Senna and TAG Heuer Partnership
TAG Heuer and Ayrton Senna forged an iconic relationship based on precision, speed and innovation. Since 1988, Senna has been an ambassador for the Swiss brand and represented its «Don't Crack Under Pressure» philosophy.
The TAG Heuer x Senna Collection: A Tribute to the Legend
The TAG Heuer watch collection dedicated to Ayrton Senna celebrates his legacy with three exceptional models that combine design, innovation and a deep connection to motor racing.
TAG Heuer Formula 1 Chronograph x Senna
This model stands out for its robust and sporty design, with a 43 mm stainless steel case and a tachymeter scale that allows speeds of up to 240 km/h to be measured.
TAG Heuer Carrera Chronograph Tourbillon x Senna (Limited Edition)
To commemorate Senna's legacy, TAG Heuer has launched a limited edition timepiece with a 44 mm case in grade 2 titanium, a sophisticated tourbillon and a tachymetric scale to measure speeds of up to 400 km/h.
Netflix Series: An Intimate Portrait of Ayrton Senna
Netflix has decided to revive the life of Ayrton Senna with a new biographical series premiering on 29 November 2024. The series promises to show little-known aspects of the driver and has the backing of the Senna family to ensure a respectful and accurate portrayal.
Discover the complete TAG Heuer collection
Find the complete TAG Heuer collection in our physical shop in Cádiz centre and also online.
